Digital Marketing
for B2B Products

Cutting-edge marketing strategies for complex B2B products. Customized planning, AI-driven implementation, fully automated setup.

Data-driven

Planning

You want to start digital marketing – we show you how. We analyse the situation and make specific recommendations for your first or next steps.

Effective

Execution

With flexible subscription models, carrots & perks is there to balance out your internal bottlenecks. We create complete lead funnels for you or with you.

Data is shaping your success

Successful marketing teams combine data on target groups, products, best practices and trends. Previously, this was done manually and with great effort.

Now generative AI can do it – and it is unbeatable when it knows the entire context. With us, you can base your entire marketing on the most relevant data.

Complex products are our specialty

Building functional software is impressive. Explaining the functions of software to potential buyers is challenging, but doable. And our speciality.

Selling Software with carrots & perks

We are the one-stop shop for your entire marketing funnel: from finding the right approach to attract potential customers to creating up-sell and cross-sell journeys.

Attract

Lead Funnel

Understand, attract and convince potential clients.

Lead Generation

  • Buyer Personas 
  • Customized Lead Journeys
  • Lead Magnets 
  • Performance Campaigns (LinkedIn, Meta, TikTok)
 

Lead Nurturing

  • Target-audience specific content
  • E-Mail Automations
  • Scoring Models
  • Landing Pages
  • Dynamic Dashboards
 

Fixed prices for complete funnel setup – flexible subscription models.

convert

custom AI

Work cost-efficiently and offer clients real added value.

Internal LLMs

  • Customized LLMs for content creation 
  • AI-nots for internal onboarding and training

 

Client-facing LLMs

  • Customized AI-Bots with unique knowledge
  • AI-bots for lead generation, client onboarding and more
 
AI-driven optimization
 
Individual solutions as customGPT or native in your own system.
Grow

After Sales

Develop existing customers – grow loyalty and retention.

After Sales Automation

  • Client-segmentation
  • Segment-specific content creation
  • Up- and cross-sell journeys
  • E-Mail automations
  • Referral marketing
  • Client newsletter
 

Consulting

  • Journey analysis and optimization
  • Monetarization of custom LLMs
  • Optimization customer lifetime value
Über carrots & perks

No hourly rate is low enough to justify not using AI

Unzählige neue Tools lösen heute Aufgaben mit generativer KI: das geht extrem schnell und wirkt teilweise ziemlich magisch. Was aber, wenn du nicht weißt, was du genau brauchst? Und gerade niemand Zeit hat, Ideen wirklich zum Leben zu erwecken?

Technologisch nicht in der Vergangenheit zu leben, beginnt bei der Wahl deiner Dienstleister.

Make marketing more effective

AI-advantage meets
agency comfort

Low
risk

Individualised preview of results before high spend.

Transparent process

Traceable process – each step can be booked individually.

Digital
and fast

Brand, product and target audience data is recorded completely digitally.

No loss of information

All stakeholders use the same LLM. No information gets lost. Ever.

Agile
process

Marketing with us is not a marathon, but a smart sprint series.

Cutting-edge technology

Be in the front row with your marketing tech without the need of internal ressources.

Free carrots

Context, AI and co. just sound like buzzwords to you? Test carrots & perks: Answer a few questions and find the carrot that will excite your potential customers.